Article Marking: Drive Traffic to Your Site

A lot of people need content for their site. Many aspiring webmasters wanted to create the perfect website. But not all of them have the skills or the resources to create good articles or purchase one from a respected writer. Quality articles are hard to get by these days. And if webmasters can get them for free, don’t you think they won’t grab the chance?

This is the idea behind article marketing. In article marketing, you make dozens of informative articles about the product, service, or website you’d like to promote. And then you submit them to article directories, whose job is to link content writers with the people who need articles.

The process is simple. You write articles subtly promoting your product, service, or site. You can include anchor texts in the body of the article, if that’s allowed. Then you put your name as its author and include all the important information you’d want to say about you and your products. This part is actually placed at the last part of the article. It’s more like author’s notes. It is also the part you are really writing for. It is where you can put your link for the readers to visit.

Just be aware of the guidelines that article directories set when submitting articles. A lot of them frown on totally promotional articles that don’t talk about anything else relevant. Keep in mind that you can’t directly sell to readers through your articles. You have to impart something important to them, like tips and tricks of a certain concept, how-to’s, and facts about accepted ideas. You can’t directly tell your readers to buy your products. Directories reject those types of articles.

Now the advantages: if a lot of webmasters take interest in your articles and think that what you have written could qualify as perfect content to their site, they’ll use it and upload it accordingly. Part of the deal when it comes to getting free articles from article directories is for interested parties to keep everything intact, including all links and author by-lines. They can’t change or edit anything. If they do, they are infringing the agreement as set by the article submission site.

But that’s not the only thing you get from it. Some article directories enjoy high page ranking. And high page ranks means they get on top of the search engine results for certain keywords. If your article came up number one on a search courtesy of the high page rank of the article directory you have submitted it to, then you’ll definitely reach out to more people. You’ll get the traffic you need fast and easy.

So if you have the skills to write articles, use it to acquire thousands of visitors or page impressions everyday. And if it so happens that you can’t write a phrase, don’t worry. There are a lot of freelance writers over the internet that you can commission to work for you. Most of them are willing to write a short article for a few dollars.

Go for article marketing today. It has been one of the proven ways to drive traffic to your site. If you haven’t tried this concept yet, now is the time to do it. Don’t waste any more time. Write those articles soon!

Dawn Solko is the Owner of

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Article republished with permission of world

How To Connect Your Offline Marketing Strategies With Your Online Marketing Efforts

Because so many people make use of the internet for basically anything you can think of, the offline side of marketing efforts is often overlooked. While the use of the internet for putting your business out there guarantees global reach, and visibility, there are many other tactics you may want to try that can give you an added push and of course, be profitable. Making physical connections with people is a vital part of the business building process, and should not be side-stepped when trying to grow your business.

In fact, combining offline and online strategies, produces the perfect marriage of forces to drive your business forward.

Make Use of Trade Shows and Expos
You can actually search online to see which trade shows related to your field of business you could take part in. You could split the cost of a display space with another business to minimize your costs.

Even if you decide not to exhibit via a booth or table display, you need to be prepared so that you can garner leads through this medium. Making use of print media through flyers and business cards which you can personally hand to patrons, is a great step toward building your network.

Volunteer for Local Projects or Causes
Making yourself visible in your community is an excellent way to put your business name out there and get noticed. When you share your knowledge base with others, while giving of your time in local charities and events, this certainly helps boost your visibility. It fosters their trust in you, boosts your credibility and gives you a business edge.

Utilize the Press

There are many local talk shows, whether on the radio or on television, who’ll welcome the opportunity to interview local entrepreneurs. Do your research to find ones which air at a time when audience reach would be greatest and also has good viewership or listenership. This is your opportunity to introduce a lot of people to your business, so represent yourself well and really sell your business and you’d be surprised how well leads are generated from this method.

You can also make use of the printed press. They are also usually very open to doing write ups on local entrepreneurs, providing background information and of course, your business information. This is an excellent opportunity to direct attention to your online business and create further traffic.

You may also choose to pay for advertising slots in local papers if you determine that reaching their target audience will also translate into reaching yours as well.

Leveraging Networking
Making connections with other business owners through associations or other groups gives you the distinct advantage of being able to make valuable business contacts. Having a direct link to these movers and shakers in the business world and being able to reference them, with their permission, in your business transactions, will give your credibility an added boost.

The Bottom Line
You need not invest all of your time and efforts solely into internet marketing. Some of the greatest impact that has been made by successful businesses is through person to person contact. When they see you as not just a virtual entity but as a real individual behind a business, it really helps to make an impression and every business needs to cater to the different types of customers out there.

You also don’t need to think of this method as a replacement for internet marketing. Rather see it as a beautiful opportunity to support and create synergy with what you’ve already been doing. Having a foot in two doors is much more prudent than limiting all your lead generation prospects to a single method or platform.

republished with permission of MOBE

Why Your Mailing List Is Your Most Powerful Online Marketing Tool

One of the best ways to really convert website visitors into actual customers is through email correspondence. I can’t tell you how many times this has personally worked on me. A company sends an alluring email, you open it, and then realize that hey, this is really cool and the next thing you know, you’re about to check out your cart.

Email Marketing is very powerful, which many online business owners might underestimate as a powerful lead generating and conversion force. Just because you are an online business does not mean you do not need to connect with individuals, and emails provide a convenient and also effective way to accomplish that. This means that if nothing else, when visitors come to your site, this is the one piece of information you want to ask them to leave with you before they go.

A large following on twitter or Facebook and other social media platforms will never guarantee you the levels of conversion and profitable traffic that email will. In fact, if you get on to platforms like LinkedIn, which has millions of business contacts and prospects, you can get information which will springboard you into making connections and grow your business to proportions you never thought possible.

The Benefits of Email Marketing

1. Email marketing provides you with a direct and safe way to interact with customers, and present the offerings of your business to them. The awesome thing is that you get to control the frequency of your emails and also personalize them for your audience.

2. Research has shown that return on investment rates produced as a result of email interactions, are the greatest you will ever receive, than from any other marketing method you use. This means that your company really needs to go all out in terms of collecting email information from prospective clients, and on members in your target groups to really get in on this cash cow.

3. In addition to desktop users, you can reach a wider number of prospects who view emails on their mobile devices. This further increases your scope to make connections, which means that your business will have to consider formatting these emails to be displayed attractively on smaller mobile screens, not just desktops. Don’t run the risk of having your valuable messages deleted because they don’t display well on a mobile screen, so cover all the bases, and don’t let this be a cause for loss of revenue.

4. All you need is an interest catching subject line to encourage your reader’s further interest i n exploring the message. You may also chose not to make your message too lengthy. Keeping it simple may be very appealing especially to busy people and also appear more personal.

5. You can easily combine the your email marketing efforts with social media marketing, by using videos for example, in the body of your email, which can then easily be shared on social media platforms to greatly increase the scope of your reach.

How To Get Your Hands On Mailing Lists

You can create an email subscriber list through the database that you have created on your own website. Additionally, you can reach out to mailing list brokers who will provide you with targeted lists, based on your specifications, for a fee. You can get this information through public records,although it may not be as profitable for you as your own company list or a purchased, targeted listing.

If you feel that you need additional help in generating profitable leads, just click on this done-for-you system link, where you will find out more about effective lead generation strategies.

republished with permission of

A Step-by-Step Guide to Giving Away Free Products that Get Traffic-Generating Product Reviews

Product reviews, especially when they?re positive, can definitely generate traffic for your website. But people will rarely review a product for free. If you don?t have to pay them, you?ll have to give the product to them for free. And unless you?re selling digital infoproducts or any other type of product which doesn?t cost you too much money to produce, you?ll have to be pretty careful choosing which reviewers to approach and how to word your proposal.

Step 1 Determine how many products you can afford to give away for free. Now, even if you can afford to give as many as you want, it?s still better to limit your giveaways to a few every month. Flooding the Internet with raving reviews of your products might give off a fishy smell to your readers and you certainly don?t want to have that happen.

Step 2 Be careful when choosing the people you?ll give your products for free and in exchange for reviews. Here are several factors to consider when making this all-important decision.

Expertise ? Professional product reviewers are your primary target when giving away your products for free. But they can?t just be any product reviewer. The best type of reviewer is the one with substantial knowledge, familiarity, and expertise with the product you?re marketing. You cannot expect a food critic to create a valid review on the latest Microsoft OS, can you?

Need ? The second type of reviewer you?d want to target are those who you believe will benefit from the use of your products and services. If you?ve designed a new online tool for bookkeeping, you should target small business owners, home-based professionals, and others with basic bookkeeping needs. These people are in the position to better appreciate what your product or service has to offer.

Writing Skills ? With professional product reviewers, there?s no need to worry about their writing skills. But with the second type of reviewer, not all of them would have flair for writing. Give your products to those who do have them or otherwise, they?ll just be put to waste since their reviews won?t be as clear or detailed as you need them to be.

Website ? Another important factor to consider is the popularity of their website. Most product reviewers have their own websites and if not that then their own blogs then. Research and see which websites have the highest rankings. It would be better to get as much exposure for each product you give away for free, don?t you think?

Step 3 Now that you know which individuals to approach with your offer, it?s time to create an email regarding your proposal. Your letter must explain your product offer in exchange for a review. Be very clear that the offer does not require them to sing praises of your product. All they have to do is be honest.

Step 4 Explain your requirements. You might have a certain format or word count in mind for product reviews. Inform them of this if so. You might also want to suggest that they focus on discussing the features and benefits of your product or maybe add an anecdote to the review.

Step 5 Lastly, require them to post a short description about you or your business and to include a link to your website.

Dawn Solko is the Owner of

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Article republished with permission of world

A Beginner?s Guide to Submitting Listings to a Link Directory

Submitting your listing to a link directory is a simple yet effective way of generating traffic for your website. The actual listing process will only take mere minutes of your time but will reap a lifetime of rewards.

Step 1 Get a domain name for your website. Link directories prefer, if not exclusively accept, listings from websites with paid domains. When choosing your domain name, consider something that?s distinct but easy to recall or if not that then at least something directly related to what your website?s about.

Step 2 Make sure the content in your website is keyword-rich and optimized for search engine indexing. This will make it easier for link directories, especially those utilizing computer editing, to evaluate your listing.

Step 3 Choose which link directories you wish to submit your listings to. Many offer both free and paid listings. With free listings, you might have to wait a certain amount of time before your website can be posted. You might also be required to link back to the directory and description for your website may contain a ?nofollow? tag. This tag generally implies that the link hasn?t been fully evaluated or approved by the link directory and readers may therefore follow on the link of their own will. There may also be a limit as to which categories are available for your listings.

Paid listings on the other hand will have none of the disadvantages of free listings, but they may also be displayed in link directories more prominently. They may also be given a greater variety of ad options for displaying their links.

Step 4 If you are submitting your website to more than one link directory, it is better to use a uniform set of information so that they may be properly indexed by search engines. A link directory will usually ask for the title of your website, its URL, description, and category.

Step 5 Choose the category and subcategories for your listings carefully. The wrong choices will prevent your listings from being exposed to your target market.

Step 6 Be familiar with the terms and conditions of the link directories you?re submitting to. Most, if not all, link directories will automatically ban your websites from their lists if you submit mirror sites: websites that have different URLs but duplicate content. Some will not permit you to submit more than one listing for the same website. Others will not accept websites that are ?under construction?, URLs that are not the home or front page of the website, possess certain undesirable content, and do not adhere to the required submission format.

Step 7 Consider the pros and cons of submitting to link directories that do and do not use human editing. Computer-edited link directories might have a hard time indexing highly specialized websites but human editing isn?t flawless either. Your choice will mainly depend on the kind of website you have and which of the two is more likely able to categorize it accurately.

Step 8 Review your website description several times. Pay your fees on time and be patient while waiting for your listing to be evaluated and approved. Monitor its results.

For more tips about submitting listings to link directories, visit and check out the video How to Submit Your Listing to a Link Directory.

Dawn Solko is the Owner of

Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Article republished with permission of world

9 Effective Tips on How to Advertise on Other People?s Thank You Page

Posting a comment on another person?s thank-you page may have no effect on your website at first glance but you know how first impressions can be misleading. And in this case, what you see first isn?t what you get. If you want to generate traffic for your website for free, you can do so just by saying ?thank you? on other people?s websites.

Tip #1 Identify who you can thank because the more people you thank, the more inbound links you get. First, check your sales invoices and determine which of your paid customers have websites of their own. You?ll pay a visit to each and every one of them soon. If you have suppliers, distributors, retailers, joint venture partners, and other types of business associates, you?ll have to visit them, too. How about other Internet marketers who occasionally visit your website? This is the time to profit from a little bit of give and take between each other.

Tip #2 Determine where to say thank you. Not all websites have ?thank you? pages, but almost all websites will allow you to interact and say your piece. For those without ?thank you? pages, look for the page that allows you to comment and at the same time enjoy considerable traffic.

Tip #3 Now, it?s time to start writing your thank-you message. Personalized messages always work better, but it?s understandable if you sometimes don?t have the time to customize each message. During these instances, it?s better to create a thank-you page for each group. Have a generic thank-you message for your customers then create a separate one for your colleagues, suppliers, and so forth.

Tip #4 Remember to identify yourself. If your personal name carries weight in the Internet then by all means, use your name when posting a thank-you message on another website. But if you?re not that popular yet then it might be better to use your business name or include it at least with your personal name. This will help people remember you more.

Tip #5 The first line of your message must be short but sweet: it explains why you?re saying thank you. Customers are obviously thanked for their support and patronage of your products and services. Don?t use flowery speech. Go straight to the point but be sincere.

Tip #6 Your second line must include mention of your products or services as well as your desire to provide more aid or support. Going back to our sample thank you message for customers, your second line could appear something like this: ?I hope that Product X will be able to help your online business run more smoothly?.

Tip #7 Use the third line or sentence for any additional information you feel is pertinent to the person you?re thanking. If there is none, then you must proceed with inviting the person ? and indirectly, the other readers ? to drop by your website ? this is where you post your website URL as well ? for your latest updates. If you already have a new promotion running, this is also the place to mention it.

Tip #8 If you?re asked to provide a link to your website then yes, of course you should post it as well.

Tip #9 Never forget to include targeted keywords in your thank-you message. You might have to be a bit tricky doing that, but those keywords can help make your thank you message optimized to improve your search engine ranking.

Dawn Solko is the Owner of

Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Article republished with permission of world

8 Tips on How to Use Free Ebooks to Drive Enormous Traffic to Your Website

Creating your own ebook is not an easy task but consider creating one for free nonetheless. It may seem like an act of insane generosity at first glance but there?s a method to this madness. With the right techniques, one free ebook can help drive enormous traffic to your site.

Tip #1 Be sure you are using the right keywords for your website. The keywords ?free ebooks? are among the most powerful generators of website traffic. People love to get things for free and if they find out you?re offering a free ebook in your website, they?ll definitely come and visit. Once they get there, it?s up to you to make the most out of their visit.

Tip #2 Set conditions for people to comply with before you let them download your free ebook. It doesn?t mean you?re making it harder for them, but rather, you?re just maximizing on the opportunity provided by your free ebook. You may, for instance, require them to provide you with your email address before they can download the ebook. You must of course be honest with what you?d do about it. Be clear that you will only use their email address to contact them about updates on your website and that you won?t share their information with other parties.

Tip #3 Establish short-term agreements with other ebook authors. You can write a review for them on your website, with the said review containing a link to their website and vice versa. It?s all about give and take!

Tip #4 Promote your ebook in all possible places. You can talk about it in forums you frequently visit and participate in, blogs you commonly visit, other websites you can submit entries to, and anywhere else that gives you adequate space to talk about your free ebook.

Tip #5 Change the signature in your email to one that will invite readers to visit your website so they can avail of your free-ebook offer. Because you?re offering something for free, people are more likely to respond to it than any other invitation that does not mention those two magical words: free ebook. Secondly, using it as your signature will eliminate the possibility that you?ll forget to include the invitation in your email. It will always be there because the signature is part of your email template!

Do the same with any other systems that require use of signatures.

Tip #6 One part of your ebook should contain an interesting anecdote as well as a link to your website. This must also contain essential information about the main topic of your ebook. Use this as an excerpt. People who read it will not only have a taste of your free ebook but also get to see the link to your website.

Tip #7 Insert the URL of your website in all possible places of your ebook. This should be done without destroying the coherence and flow of your writing. You want readers to remember that you have a site they can visit to without making it so obvious!

Tip #8 Create podcast discussions about your free ebook offer and of course don?t forget to mention your website link. Create the video version and upload it in You Tube.

Follow all eight tips and you?re sure to find the traffic to your website soaring high!

Dawn Solko is the Owner of

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Article republished with permission of world

8 Quick Tips on Creating Traffic-Generating Infoproducts

Infoproducts can drive traffic to a website, but only if they possess the appropriate content and they?re marketed properly.

Tip #1 Write about what you love. Write about what you know. Readers will better be able to appreciate the infoproducts you?ve created if they can see that you?ve got at least a semblance of authority to write such works.

Tip #2 Write for the benefit of the readers. It?s not enough to write something you?re interested in. You must also write in such a way that will benefit your readers. If creating the infoproduct has been a pleasure for you, that?s good ? but it?s not enough to make readers want it. You need to have a specific goal in mind. You need to think of a way that will make the infoproduct a benefit for your readers.

Tip #3 If the new things that you have to share is not enough to make up one infoproduct then it?s time to hit the public domain! These refer to previously published works that you are legally allowed to use as many times as you wish and in any way you want. Works in the public domain can be great filler for your infoproduct; they can provide excellent background data for the few new topics you?ve come up with.

Of course, make sure that any work you do choose to borrow or include is indeed public domain. When in doubt, the US Copyright office can always help you out. Also, there are several websites which only offer public domain works ? if you got your sources from these websites then there?s no need for additional verification.

Tip #4 What happens if you?ve got wisdom to impart but no skills to put it on paper? You hire a ghostwriter. Don?t let your writing skills ? or lack of it ? hinder you from creating traffic-generating infoproducts. There are so many ghostwriters in the marketplace offering their services for competitive rates ? choose any one of them and your plans for the Next Great American Infoproduct is back on track.

Tip #5 They say that you shouldn?t judge a book by its cover, but this sensible advice is rarely heeded. Sure, people know it?s the content that matters, but they prefer to buy books which offer excellent content and equally excellent covers. Once you?re done creating your infoproduct, you need to focus perfecting its marketing aspect: choose an attention-grabbing title as well as a visually appealing cover. Work diligently on the back cover teaser, too.

Tip #6 If possible, divide your content into several sections and make one infoproduct out of each. If you release them one by one, you can guarantee a constant flow of traffic to your website. If that?s not possible then consider writing sequels or related works instead.

Tip #7 Choose the right price for your infoproducts. Free is always best, but if you think you can?t afford to miss out on the opportunity to earn as well from your infoproducts then do make sure you attach just the right price on your infoproducts. More importantly, make it convenient for your readers to purchase your infoproducts.

Tip #8 Spread the word in any way you know how. Post entries about your infoproducts on your blog, create podcasts about it, post shoutouts on your social networking accounts, submit entries to social bookmarking sites ? simply put, don?t completely rely on search engines to do the marketing for your infoproducts.

Dawn Solko is the Owner of

Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Article republished with permission of world

7 Uncomplicated Tips on Making Squidoo Lens to Generate Traffic for Your Website

Squidoo was only set up in late 2005 but it has become one of the Internet?s Top 500 websites with a worldwide audience since then. Squidoo as your co-op partner will not only generate income for your website but much-needed traffic as well.

How You Earn from Squidoo

Before we start talking about generating website traffic through Squidoo, let?s focus on another main benefit of working with Squidoo and that?s earning revenues. Squidoo is a network of lenses. These are single pages containing a user?s sole perspective on any topic he?s an expert in. Lenses can be about anything under the sun and usually focuses more on recommendations and linking to other websites than creating only original content.

A user of Squidoo is called a lensmaster. His Squidoo earns through advertising. Share of revenues goes as follows: five percent for charities, 45% for Squidoo, and the remaining half for users.

Tip #1 Start by creating a fun but detailed Introduction Block about your lens. This is the first thing that people will see of your lens so you have to work on making it attention-getting. This is where you explain what they can expect from your lens, maybe also what your qualifications are for creating this kind of lens, and why you?ve created such a lens. End with an invitation to get more of the stuff you?re offering on your Squidoo lens by providing a link back to your website.

Tip #2 Whatever kind of lens you?re doing, make sure you use a variety of content for it. Besides providing the requisite outbound links and content, consider also adding images and other graphics, videos, and other kinds of visual effects. When you are using images, make sure you write enough text to surround the image.

Tip #3 Squidoo is all about posting recommended links. Your list should always include but never limited to your website. It?s understandable and acceptable that you?re recommending your website, especially if you truly have valuable content to offer. But look for other websites to recommend, too. Choose your recommendations carefully; if you just link to anybody, people might soon lose interest in checking out your lenses.

Tip #4 Provide a brief personalized description for each link you provide. That includes describing your website as well!

Tip #5 For revenue modules, don?t just choose the first group of products that come up for your targeted keywords. Take the time to check them out one by one. Choose the products that appeal to you best; this will make it easier for you to describe and recommend them to your readers.

Tip #6 Use as much original content as possible. It doesn?t have to be all factual; your opinions would do as well. Personalization is, as always, the key to good online content. Secondly, don?t write irrelevant text; if readers realize you?re just wasting their time beating around the bush to make your lens appear content-packed, there?s a very good chance they won?t come back after this.

Tip #7 Use content from your website but don?t display it all on your Squidoo lens. Display the second best content then tease them with hints about something better ? and which they can get when they visit your website.

For more information about using Squidoo to generate traffic, please visit and check out How to Send Traffic to Your Sites through Squidoo.

Dawn Solko is the Owner of

Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

Article republished with permission of world